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Brand Story

At Diva, we believe it’s you who makes a moment really special. Our designs are crafted to bring out the best in you and give you the confidence to shine brighter. In every outfit, you carry the strength of traditions reimagined with modern designs. 


Wherever you go, the celebration follows. 


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Our Founder

Born from Vijayashree Kiron’s passion for redefining ethnic wear, Diva is a celebration of celebrations. She founded Diva with a clear mission: blending the rich heritage of Indian textiles with contemporary designs. Her commitment to empowering women shines through each piece. Her philosophy is all about making sure that every Diva piece helps women feel confident and empowered, so they can truly celebrate themselves