Privacy policy

How Diva Celebration Lounge collects, uses and protects your personal data, and the choices you have.

Last updated 24 October 2026

Who we are

Diva Celebration Lounge is a brand of Histyle India Private Limited (registered office: 1652-G, 2nd Avenue, Anna Nagar, Chennai, Tamil Nadu 600040; GSTIN 33AACCH2545L1ZN).

We decide how and why your personal data is used, so under India's Digital Personal Data Protection Act, 2023 we are the data fiduciary. This policy covers divastyle.in, our lounges, our WhatsApp and social channels, and the Diva Circle Rewards programme.

What we collect

  • Contact details: your name, mobile number, email and delivery and billing addresses.
  • Orders: what you buy, returns, exchanges and alterations.
  • Payments: handled by our payment gateways. We do not see or store your full card details.
  • Messages: what you send us by email, WhatsApp, chat or social media.
  • Diva Circle Rewards: your mobile number, purchases at our stores and your Diva Stars.
  • Website use: device, browser, IP address and pages visited, through cookies and similar tools.

Why we use it

  • To take, deliver, return and exchange your orders, and to keep you updated about them.
  • To answer your questions and help you choose.
  • To run Diva Circle Rewards.
  • To send offers and news by email, SMS or WhatsApp, only with your consent.
  • To keep our website working, improve it and prevent fraud.
  • To meet legal duties such as GST and accounting records.

Who we share it with

Only with the people who help us serve you, and only what they need:

  • payment gateways, to take payments and refunds;
  • courier partners, to deliver and collect parcels;
  • Shopify, which hosts our online store;
  • Spur, for our WhatsApp and Instagram conversations;
  • eWards, which runs Diva Circle Rewards;
  • Meta and Google, for advertising and measuring it, and Microsoft Clarity, to understand how our website is used;
  • our professional advisers, and government authorities when the law requires it.

We do not sell your personal data.

Cookies

Cookies keep your bag and login working and help us understand and improve our website. Some are used for advertising. You can choose which you allow through the cookie banner and your browser settings, and you can opt out of data sharing for advertising on our Your Privacy Choices page.

Messages from us

You can stop marketing emails with the unsubscribe link in any email, and WhatsApp marketing by replying STOP. To withdraw any consent you have given us, write to contactus@divastyle.in. Messages about your orders will still reach you.

Your rights

Under the Digital Personal Data Protection Act, 2023 you can:

  • ask for a summary of the personal data we hold about you and who we have shared it with;
  • ask us to correct, complete or update it;
  • ask us to erase it, unless the law requires us to keep it;
  • withdraw your consent at any time;
  • nominate someone to act for you if you are unable to;
  • raise a grievance with us, and then with the Data Protection Board of India.

Write to contactus@divastyle.in from the email or mobile number on your account. We may ask you to confirm who you are.

How long we keep it

We keep personal data for as long as we need it for the purposes above, or as long as the law requires (for example, tax and accounting records). After that we delete it or make it anonymous.

Keeping it safe

We use reasonable security practices, as required by the Information Technology Act, 2000. Payments are encrypted and handled by certified payment gateways. No system is completely secure, so please keep your account login to yourself.

Children

Our website is meant for adults. We do not knowingly collect personal data from anyone under 18 without the consent of a parent or guardian.

Changes to this policy

We update this page when our practices change. The date at the top shows the latest version.

Grievance officer

Khushal, Grievance Officer, Histyle India Private Limited. Phone +91 95662 80977, email contactus@divastyle.in. We acknowledge every complaint within 48 hours and resolve it within one month.